There’s work and there’s your life’s work.
Apple’s Core Marketing Principles
Empathy
“We will truly understand their needs better than any other company.”
Focus
“In order to do a good job of those things that we decide to do, we must eliminate all of the unimportant opportunities.”
Impute
“We may have the best product, the highest quality, the most useful software etc.; if we present them in a slipshod manner, they will be perceived as slipshod; if we present them in a creative, professional manner, we will impute the desired qualities.”
Apple’s three core marketing principles were written down on one page by Mike Markkula, a former early employee at Intel. Mike worked with Jobs to create the initial business plan, and extended a $250,000 line of credit for 1/3 ownership.
(Source: amazon.com)
Steve Jobs product testing Photo Booth in 2005.
(Source: facebook.com)
On the dawn of my 30th birthday, an icon has passed away. He accomplished so much and his passing too soon. Relentless passion for innovation and a delicate understanding of the human experience. He didn’t have to sell the world modern technology — it sold itself.
I don’t know how to respond to this, a part of me feels like I died today. There’s a foreverness about this event. Just like his presence, his passing will create turning points in people’s lives, companies, and ultimately culture where he led the divergence of technology and the arts.
People cried over JFK, MLK, Hendrix, Elvis, Lennon, Marley, and Jackson. I’m crying over the loss of Steve Jobs, a legend forever. This is a reminder to myself to stay hungry, stay foolish.
"No one wants to die. Even people who want to go to heaven don’t want to die to get there. And yet death is the destination we all share. No one has ever escaped it. And that is as it should be, because Death is very likely the single best invention of Life. It is Life’s change agent. It clears out the old to make way for the new. Right now the new is you, but someday not too long from now, you will gradually become the old and be cleared away. Sorry to be so dramatic, but it is quite true."
— Steve Jobs on death and invention. (via naomii)
(Source: soul-surfer, via naomii)
$NFLX made a bold move today. Big boy pivot but with less charisma than the legend.
(Source: whereisthecoool)
